CuteCircuit: smart clothes on the catwalk at Maker Faire Rome
Smart clothes will make a difference at Maker Faire Rome with the exclusive catwalk that took place on the night of October 2. CuteCircuit amazed you with jackets, dresses, and skirts with LED weaving that can be controlled with a simple iPhone app.
These are examples of truly “interactive” and “intelligent” clothing capable of integrating new functionality with fashion through the use of technological fabrics and microelectronics. That was the future fashion event, indeed!
CuteCircuit is headquartered in Shoreditch, artistic heart of London, where the Creative Director Francesca Rosella, and CEO Ryan Genz are the design duo behind all of CuteCircuit’s amazing creations. They launched a Prêt-á-Porter line in 2010, bringing the first-ever technologically infused ready to wear to major fashion retailers.
CuteCircuit creations showed up on October 2 at 8:30 PM in the Cavea of the Auditorium Parco della Musica. The smart clothes were the protagonists of this exceptional gala event. One of the CuteCircuit products, the Hug Shirt, was recognized as one of the best inventions of the year by Time Magazine.
The latest creation, the GalaxyDress, the largest wearable display in the world, is currently on display at the Museum of Science and Industry in Chicago as part of the Fastforward show and was acquired for the museum’s permanent collection.